The Rhythm on the Ice
Thursday 18 February 2027
OEM & Media Preview
Thursday establishes the foundation of the weekend. Vehicles arrive, ice certification and course preparation are completed, and manufacturers conduct controlled preview sessions and media demonstrations.
The day concludes with golden-hour photography and an invitation-only Chairman’s Welcome Dinner, setting an intimate and strategic tone for the event.
Friday 19 February 2027
Official Opening & Winter Concours
Friday marks the formal debut of The Ice Run – Walloon with a parade of classics and exotics through downtown Walloon.
The Winter Concours opens on the frozen lake, complemented by VIP hospitality lounges and sponsor activations.
Timed exhibition runs and OEM demonstrations bring motion to the ice, followed by a twilight Fire & Ice celebration with music, firepits, and alpine-inspired cuisine.
Saturday 20 February 2027
Peak Event & Awards
Saturday represents the crescendo of the weekend. Performance showcases and curated driving sessions continue throughout the day, culminating in the Ice Driving Finale.
The Awards Presentation honors excellence in design and heritage, followed by a Farewell Fireside Celebration to close the event in refined winter style.
Sunday 21 February 2027
Car Club & Enthusiast Day
Sunday welcomes approved car clubs and enthusiasts for organized parade laps and controlled ice sessions. A relaxed atmosphere of casual hospitality and community engagement provides a spirited yet elegant conclusion to four unforgettable days on the ice.